February 14, 2008
Castlock's re-branding effort has resulted in the application's new name, Post Zinger.
"The key to understanding the application's original name, Castlock, is in realizing the code was developed to support a podcasting platform that offered paid subscriptions to an online magazine where users could access content through protected (or locked) RSS feeds," stated Jason Cormier, President of RSSready.
"Today, the software supports and addresses business communications, seach visibility and social media marketing efforts far beyond its original intent. It's not only about posting all forms of content, but also about the visibility and measurement of that content's engagement. We are excited about the new brand, current development efforts and new uses our customers are continuing to find for the application.
July 18, 2007
NanoMed Pharmaceuticals signed Room 214 to integrate Post Zinger into its new web development initiative. NanoMed's new website integrates Post Zinger to provide an intuitive content management system for updating the company's publications and online news room.
It also faciliates multiple subscriber options to the website's RSS feeds, access to archived data and email updates for users unfamiliar with RSS. "We are extremely pleased with the integration effort, design updates and functionality Castlock [now Post Zinger] provides," stated Stephen Benoit, CEO of NanoMed Pharmaceuticals.
April 3, 2007
After considering several popular blog applications to support its corporate blogging and ongoing search visibility efforts, Best Promotions contracted Room 214 to customize a blog, podcast and RSS feed solution on the Post Zinger platform.
"We have followed Room 214's recommendations for over 2 years, and the sales results have been nothing short of incredible," stated Brian Cerra, Vice President of Sales for Best Promotions. "Using Castlock [now Post Zinger] to support our marketing efforts has proven to be yet another profitable decision."
